With over 17 years of experience, I specialized in designing user interfaces for both B2B and B2C businesses across various sectors, including logistics, supply chain, finance, tourism, and the social sector. As a Senior Experience Designer, I apply Agile requirements engineering to drive user-centered design, from concept development and user research to persona creation and user flow mapping. I translate these insights into wireframes and interactive prototypes using Figma, collaborating with design, tech, and product teams to validate concepts and provide UI specifications for SCRUM teams. My goal is to create intuitive, user-focused experiences with clear narratives and effective calls to action. By combining creativity, technical expertise, and business insights, I support projects from initial concept to comprehensive solutions.
